- Mall of the Emirates elevates the dining experience with a new, trendy food and leisure destination on Level 1
- Experience new homegrown F&B concepts for the first time at the mall
- Enrol youngsters in ‘The Little Club House’ for engaging, interactive and educational activities
- Diners can enjoy complimentary tastings and daily entertainment at restaurants in the West Food Court during Happy Hour
Mall of the Emirates invites you to its brand-new culinary experience, ‘The MOE Club House’, where trendy, urban diners can gather with family and friends for unique homegrown F&B concepts, food experimentation with 3D printing, family games, kids’ activities and live entertainment during the Dubai Food Festival.
‘The MOE Club House’ will offer a feast for the senses for the experiential diner. It is designed as a New England-style charming community space that is perfect for social gatherings and meetings over a varied gastronomic offering. From the fashion savvy shopper looking for a light bite, coffee or sweet treat in a comfortable setting, to the adventure seeker looking to partake in interactive games, there’s something for everyone here.
“Dining out is no longer about just eating and exiting a restaurant. Today’s diner values experiences that can be shared with family, friends, and even with others through social media,” said Hussain Moosa, Director for Mall of the Emirates at Majid Al Futtaim – Properties.
“‘The MOE Club House’ was born out of that desire to offer our diners a multi-faceted space that showcases a variety of local vendors and restaurant concepts in a lively ambience that
allows them to unwind and socialise, making every moment memorable. With this expanded offering of innovative gastro experiences, leisure and entertainment, we hope to build on Mall of the Emirates’ reputation as a compelling retail and dining destination with a strong sense of community.”
Homegrown authenticity
From wholesome acai and poke bowls to healthy salad jars and delicious fruit smoothies, Mall of the Emirates brings trendy homegrown dining concepts to ‘The MOE Club House’ this DFF. For your daily serving of fruit, make your own bowl of fruity goodness at the Acai Shack or sample a frozen PB and J or a Mint Matcha smoothie at The Daily Prep Co. For a build-your-own, well-balanced tropical treat, get a seafood poke bowl at Poke & Co or a jar packed with healthy protein and clean green energy at the Salad Jar. For desserts that not only taste divine but are a thing of beauty, try Pastel Cakes signature creations. You can pair that up with a specialty coffee made from the highest quality beans from Blacksmith Coffee Company. Diners can also enjoy culinary delights from all over the world at more than 100 restaurants and cafes at the mall.
Food meets technology
Taste the innovation at Mall of the Emirates this Dubai Food Festival. Try the latest food trend and get creative at the 3D printing station. Select crepes and pancakes to be printed and watch them come to life in customisable shapes for a great Instagram moment. Share your pictures with friends and family with #MOECLUBHOUSE
The Little Club House
This is a space at ‘The MOE Club House’ where kids can express themselves freely and unleash their imagination. Kids can make new friends and work together and contribute to ‘Giving Tree’, a massive mural designed on the wall of the club house. They can design paper leaves with craft material provided to them, write down their desires and aspirations, and place it on the painted tree branches.
A rotational program of Arts & Crafts for youngsters will be offered by artists and creative professionals. From pasta art and pot painting, to bird house decorating, cupcake decorating and food paper design – there’s plenty to keep youngsters engaged and picking up new skills. For aspiring kid entrepreneurs, Mall of the Emirates has also set up a mini market where they can sell their creations.
Young bookworms can comfortably plonk down in the ‘Time to Read’ corner with their favourite book for hours of uninterrupted reading, as well.
Teenagers won’t feel left behind either with an entire gaming area set up with the latest PlayStation consoles to keep them occupied while their parents are shopping and dining.
Games at The MOE Club House
Grab a snack and head to the ‘game room’ for a friendly challenge of pool, billiards, air hockey or mini golf. Stools and chairs give visitors an opportunity to socialise, bond and be a part of the community.
Roaming Entertainment
A cool, contemporary musical vibe will add to the jovial mood at ‘The MOE Club House.’ Relax with live lounge music or tap your toes and sway to the melodic tunes by roaming musicians while you sip a coffee.
Elevated West Food Court experience
Get together for a hearty meal and engaging conversations with family and friends in the vibrant West Food Court, specially designed with interactive installations and lively social walls to celebrate the spirit of togetherness during the festival. The enhanced warm ambience with seating trellis will encourage diners to relax, spend more time with loved ones, spark discussions and have fun together. Snap and share precious moments at the playful Instagram statement walls around the food court. Take some time out with a scrumptious lunch and a good book off the ‘Read Wall’ or see if you can beat a friend in a war of words at the massive interactive ‘Scrabble Wall’.
The food court will also host ‘Happy Hour’ surprise, where shoppers can enjoy complimentary tasting, desserts and drinks from participating retailers. Throughout Happy Hour, roaming entertainment with musicians, magicians and dancing waiters will delight diners.
That’s not all. Shoppers at Mall of the Emirates also get a chance to win AED 5,000 worth of Mall Gift Cards daily during the festival. All they need to do is spend AED 350 for a chance to enter the daily draw to win.
For more information, please visit:
www.malloftheemirates.com, www.facebook.com/MallOfTheEmirates
About Mall of the Emirates
Mall of the Emirates is the region’s first shopping resort and flagship luxury destination and welcomes close to 42 million visitors annually. Home to more than 630 international stores, totalling 248,000 sqm of retail space, the mall offers more than 80 of the world’s most prestigious brands housed in the Fashion Dome and on Level 1’s Luxury Wing such as Louis Vuitton, Chanel and Prada. A dining destination with more than 100 restaurants and cafés, Mall of the Emirates also features major department stores including Harvey Nichols and Debenhams, as well as fashion, lifestyle, sports, electronics, home furnishing outlets and the largest Carrefour hypermarket in the city.
With direct access to the Dubai Metro, the mall’s unique family leisure offerings include Ski Dubai – the Middle East’s first indoor ski resort and snow park, VOX Cinemas – the largest cinema ever built in the Middle East with a 24-screen entertainment complex and a Magic Planet. Two 5-star hotels, the Kempinski Mall of the Emirates and Sheraton Dubai Mall of the Emirates Hotel, adjoin the mall.
Mall of the Emirates’ AED 1 billion multi-stage redevelopment project, Evolution 2015, completed in September 2015 introduced one quarter of the region’s best-loved shopping destination completely new to shoppers, including brands making their UAE debut, new luxury, dining, lifestyle and entertainment concepts, and a retail extension on Level 2.
In 2012, the International Council of Shopping Centers ranked Mall of the Emirates as the seventh most profitable shopping centre in the world by sales per square foot, and first in the Middle East. Mall of the Emirates opened in 2005 and is located in Al Barsha on Sheikh Zayed Road. The mall is owned and managed by Majid Al Futtaim the leading shopping mall, retail, and leisure pioneer across the Middle East and North Africa.
About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia.
A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 15 international markets, employing more than 43,000 people, and obtaining the highest credit rating (BBB) among privately-held corporates in the region.
Majid Al Futtaim owns and operates 24 shopping malls, 13 hotels and four mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, Mall of Egypt, City Centre malls, My City Centre neighbourhood centres, and four community malls which are in joint venture with the Government of Sharjah. The Company is the exclusive franchisee for Carrefour in 38 markets across the Middle East, Africa and Asia, and operates a portfolio of 264 outlets in 14 countries.
Majid Al Futtaim operates 353 VOX Cinema screens and 35 Magic Planet family entertainment centres across the region. In addition to iconic leisure and entertainment facilities such as Ski Dubai, Orbi Dubai and Ski Egypt, among others. The Company is parent to the consumer finance company ‘Najm’, and a Fashion and Home retail business representing international brands such as Abercrombie & Fitch, AllSaints, lululemon athletica, Crate & Barrel and Maison du Monde. In addition, Majid Al Futtaim operates Enova, a facility and energy management company, through a joint venture operation with Veolia, a global leader in optimised environment resource management. The Company also owns the rights to The LEGO Store and American Girl in the Middle East and operates in the food and beverage industry through a partnership with Gourmet Gulf.
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